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資料類型 學位論文 
主要題名 原住民部落生態旅遊遊客識覺與行為之研: 以新竹縣尖石鄉司馬庫斯為例 
作者 藍淑琪 
出版日期 2004 
頁碼或冊數 97 
中文摘要 本研究欲瞭解部落生態旅遊遊客的環境識覺與行為,以新竹縣尖石鄉司馬庫斯為例,統計司馬庫斯最近二年遊客住宿情形,並針對遊客進行抽樣調查,共得有效問卷298份。 研究結果顯示,遊客以女性略多、年齡以25-34歲為主、教育程度偏高。遊客關注住宿、懦慼B商品價格,客源地為北部、中部。停留時間以二天一夜為主,交通工具以汽車最多,小巴士次之,遊伴人數在11-20人之間、多數會向部落訂嚏C多數遊客未曾到過司馬庫斯、但曾有至其他原住民部落旅遊的經驗,並認同生態旅遊。 
英文摘要 This research wants to understand the perception and behavior of tourists who are interested in tribal ecotourism. Using Smangus for example, we made not only accommodations analysis for two recent years, but also 298 questionnaires by random sampling. Results of this research shows that most of the visitors turn out to be women , highly-educated, or around 25-34 years old. Tourists mostly come from northern or middle parts of Taiwan, and are more concerned about accommodations, food, and prices of merchandise. Tourists usually stay for two days, traveling mostly with cars and buses, with cars as their first choice. They usually come in groups of 11-20, and order their meals with the tribe. Most tourists haven’t come here before, while there are a few who have traveled to other tribes, and approve of this kind of ecotourism. 
出版者 國立臺灣大學地理環境資源研究所 
出版地 臺北市 
關鍵詞 新竹縣;尖石鄉;司馬庫斯;原住民;生態旅遊