The purpose of this research was to analyze the relationship among the participation characters of fans, the service quality of Kaohsiung county baseball field, and the satisfaction of consumer participation. Questionnaire was used as the tool for carrying out the survey. There were totally effective 625 questionnaires. In this research, based on the information derived from the actual survey, and employing descriptive statistics, factor analysis, variant analysis, t verification and Sheffe ex post analysis, the following conclusions were drawn after data analysis via SPSS 10.0 for Windows package software.
